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Data Warehouse Designs : Achieving ROI with Market Basket Analysis and Time Variance by Fon Silvers is a nonfiction available to read on EtoBox.

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Market Basket Analysis (MBA) provides the ability to continually monitor the affinities of a business and can help an organization achieve a key competitive advantage. Time Variant data enables data warehouses to directly associate events in the past with the participants in each individual event. In the past however, the use of these powerful tools in tandem led to performance degradation and resulted in unactionable and even damaging information. **Data Warehouse Designs: Achieving ROI with Market Basket Analysis and Time Variance** presents an innovative, soup-to-nuts approach that successfully combines what was previously incompatible, without degradation, and uses the relational architecture already in place. Built around two main chapters, Market Basket Solution Definition and Time Variant Solution Definition, it provides a tangible how-to design that can be used to facilitate MBA within the context of a data warehouse. * Presents a solution for creating home-grown MBA data marts * Includes database design solutions in the context of Oracle, DB2, SQL Server, and Teradata relational database management systems (RDBMS) * Explains how to extract, transform, and load data used in

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Author

Fon Silvers

Publisher

Auerbach Publications

Published

2011

Language

EN

ISBN

9780367841423

Category

nonfiction

Subjects

Science, Technology, Management