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Taste Perception and Visual Influence by ladycain1_964384859 is a document available to read on EtoBox.

What is Taste Perception and Visual Influence about?

The document outlines a theory that the human brain has a direct correlation between food and design, specifically how color, packaging, and boldness influence taste perception. It proposes testing this theory by having subjects choose between similarly designed food products and indicate their preconceptions to see if packaging influences preferences. The test would collect demographic data and have subjects select between various food pairings like hot sauce, cereal, ice cream, waffles, pizza, and juice.

Author

ladycain1_964384859

Language

EN