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Impact of Service Quality on Customer Loyalty by Daffa Anisah is a document available to read on EtoBox.
The literature review examines the impact of service quality on customer loyalty in the banking sector, highlighting various studies that demonstrate significant positive relationships between service quality, customer satisfaction, and loyalty. Key findings indicate that factors such as empathy, trust, and service quality play crucial roles in enhancing customer loyalty across different banking institutions. The review emphasizes the need for banks to focus on improving service quality and customer satisfa
- Author
- Daffa Anisah
- Language
- EN