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About this book
Readings in Marketing Strategies and Programs (McGraw-Hill Series in Marketing) by [compiled by] Joseph P. Guiltinan, Gordon W. Paul, Joseph P Guiltinan, Gordon W Paul, Joseph Patrick Guiltinan is a book available to read on EtoBox.
- Author
- [compiled by] Joseph P. Guiltinan, Gordon W. Paul, Joseph P Guiltinan, Gordon W Paul, Joseph Patrick Guiltinan
- Publisher
- New York : McGraw-Hill, c1982.
- Published
- 1982
- Language
- EN
- ISBN
- 9780070489226
- Subjects
- Management, Business, Finance