About this document
Selling On The Web Revenue Models by Pranta Saha is a document available to read on EtoBox.
The document discusses various revenue models for selling on the web, including web catalog, fee-for-content, advertising, and fee-for-transaction models. It emphasizes the importance of multiple marketing channels, customer engagement through personalized services, and the need for effective web presence and usability to attract and retain customers. Additionally, it addresses challenges such as channel conflict and the significance of strategic alliances in e-commerce.
- Author
- Pranta Saha
- Language
- EN