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Understanding Product Functionality and Design by Klaus Almes is a document available to read on EtoBox.

What is Understanding Product Functionality and Design about?

A product is something offered by a firm to satisfy customer needs and wants. A product can be defined by what it can do for customers rather than just what it is. People buy products for the expected benefits. Product attributes like functions, quality, and brand contribute to the expected benefits and influence purchasing decisions.

Author

Klaus Almes

Language

EN