About this document

Floua SWOT Analysis Overview by sivani is a document available to read on EtoBox.

Floua is an online makeup retailer that caters to female millennials. It has strengths such as constantly designing new products, not needing store space by being online-only, and having a strong social media presence. However, it also faces weaknesses like customers not being able to test products. Opportunities include creating how-to videos, targeting the LGBT market, and expanding into devices/subscriptions. Threats are competition from large companies, increasing material costs, and lack of brand loyal

Author

sivani

Language

EN