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E-Commerce Adoption Challenges for Boomers by Muhammad Fahim is a document available to read on EtoBox.

Baby boomers have been slow to adopt technology compared to younger generations. There are two groups of baby boomers - those who have adopted technology and see its benefits, and those who have not and face challenges like physical limitations. As technology becomes more central, these divisions are important. Only 30% of baby boomers go online, have broadband, or use a cell phone. Barriers for baby boomers adopting technology include physical limitations, skepticism of benefits, and difficulty learning ne

Author
Muhammad Fahim
Language
EN