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What is Indian Organized Retail Industry Growth about?
This document provides a summary of a study on the growing organized retail industry in India. It begins with an introduction that describes the historical development and current state of retail in India. It then [1] classifies the Indian retail industry into organized retail which contributes 7% of the market and unorganized retail which contributes 93%. Next, [2] it reviews two relevant literature papers on upstream channel structure in Indian retail and customer expectations of retailers. It concludes b
- Author
- Apoorv Sharma
- Language
- EN