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Identifying Trend Stages and Processes by albert llaguno is a document available to read on EtoBox.

What is Identifying Trend Stages and Processes about?

The document outlines the process of identifying a trend through 4 stages: 1) Fringe stage where innovative ideas emerge, 2) Trendy stage where early adopters increase awareness, 3) Mainstream stage where conservative consumers join in and corporations exploit growing demand, and 4) Fragmentation or fade out once the majority of consumers engage with the trend. Key elements of a trend are also listed such as duration, acceptability, cultural basis, and whether interest increases or decreases over time.

Author

albert llaguno

Language

EN