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About this Business, Management and Accounting article
The effects of the anchoring heuristic on Brazilian consumer decisions: ananalysis of the choice process by Luppe, Marcos Roberto; Felisoni de Angelo, Claudio is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Luppe, Marcos Roberto; Felisoni de Angelo, Claudio
- Publisher
- Taylor and Francis Group; Informa UK (Taylor & Francis); Routledge; Informa UK Limited (ISSN 0959-3969)
- Published
- 2010
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)
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