About this document

Ethical AI in Digital Marketing Insights by abdulrahmannahar02 is a document available to read on EtoBox.

This research examines consumer perceptions of AI-driven advertising, focusing on ethical concerns such as privacy, transparency, and fairness. It highlights that while AI enhances advertising efficiency, it raises significant ethical issues that can erode consumer trust. The study aims to identify key factors influencing consumer attitudes towards AI advertising and proposes responsible AI practices to balance effectiveness with ethical standards.

Author

abdulrahmannahar02

Language

EN