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What is Case Study 1 about?

Himalayan Brew Pvt. Ltd., established in 2010, has experienced growth due to rising tourism and health-conscious trends but now faces challenges from economic fluctuations, stricter regulations, changing consumer preferences, technological advancements, and environmental pressures. The management must decide whether to focus on domestic expansion, enter export markets, or adapt their product offerings. This decision requires a thorough analysis of the evolving business environment to align with the company

Author

pbindika07

Language

EN