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What is Big Organics Data Analysis Workshop about?

The document describes a hands-on workshop using SAS Visual Analytics to explore and analyze a dataset on organic product purchases. The dataset contains over 111,000 observations with 13 variables. The goals are to explore the data, create a customer segmentation based on demographics, and use predictive models to determine customers most likely to buy organic products. Participants will explore variables like gender, region, and spending using charts, identify variables with missing values, and perform im

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