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What is International Sales and Marketing Strategies about?

This document provides an overview of international selling. It defines international sales and marketing as trade between buyers and sellers across international boundaries or different nations. It notes some key aspects of international selling include learning new rules, regulations, political systems, cultures, and technologies in different countries. The document then outlines several international sales and marketing strategies such as exports, global web strategies, licensing and franchising, joint v

Author

Zaina Hassan

Language

EN