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Fabindia: Founder and Brand History by SHIKHA is a document available to read on EtoBox.

What is Fabindia: Founder and Brand History about?

The founder of Fabindia was John Bisell, who started the company in 1960 to showcase Indian handloom textiles and provide employment to artisans. Fabindia aims to market diverse Indian craft traditions in a sustainable way. It operates solely owned stores across India to sell clothing, home goods, personal care products, and more made through traditional crafts. Fabindia

Author

SHIKHA

Language

EN