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Consumer Perception in Online Shopping by Abrar syed is a document available to read on EtoBox.

What is Consumer Perception in Online Shopping about?

This document is a project report submitted by Nikita Prasad to the University of Mumbai on a study of consumer expectations and perceptions of online shopping. The report was conducted under the guidance of Prof. Sadaf Khan and analyzes a survey of over 3,100 US online shoppers regarding their past shopping experiences, what makes them return to or recommend websites, and preferences for checkout, shipping, tracking, returns and post-purchase services. The objective is to provide insights to retailers on s

Author

Abrar syed

Language

EN