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Can I read Personal Branding For Dummies, 2nd Edition on EtoBox?
Personal Branding For Dummies, 2nd Edition by Chritton, Susan is a business book available to read on EtoBox.
What is Personal Branding For Dummies, 2nd Edition about?
Contents at a GlanceIntroduction ................................................................ 1Part I: Why Is Personal Branding Important?................. 5Chapter 1: Showing the World Who You Are .................................................................7Chapter 2: Appreciating the Power of Branding..........................................................25Chapter 3: Case Studies in Personal Branding Success..............................................39Part II: Knowing Your Brand ...................................... 53Chapter 4: Defining Who You Are..................................................................................55Chapter 5: Spotting Your Target Audience ..................................................................87Chapter 6: Knowing Your Niche — and Your Competitors......................................101Chapter 7: Crafting Your Personal Brand Profile.......................................................113Chapter 8: Writing Your Story......................................................................................125Part III: Communicating Your Brand with the World .....139Chapter 9: Branding Your Traditional Communication Tools....
Who reads Personal Branding For Dummies, 2nd Edition?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Chritton, Susan
- Publisher
- John Wiley & Sons, Incorporated
- Published
- 2014
- Language
- EN
- ISBN
- 9781118915561
- Category
- business
- Subjects
- Business, Marketing, Job Hunting & Careers
- Rating
- 4.5 / 5 (99 ratings)
- Updated
- 2026-03-14
Other editions & translations
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