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Marketing Strategies in Tourism & Automotive by Kamrul Hasan is a document available to read on EtoBox.

What is Marketing Strategies in Tourism & Automotive about?

The document provides details of a marketing management course assignment submitted by a student named Ria Tangin on March 6, 2020. The assignment discusses two Bangladeshi travel brands, El-tourism and Shohoz trip, and how they target different demographic groups with various vacation packages. It also analyzes how Toyota targets different customer groups by producing a wide range of car models at different price points to appeal to customers across socioeconomic classes.

Author

Kamrul Hasan

Language

EN