Can I read Indian Biscuit Industry Overview on EtoBox?
Indian Biscuit Industry Overview by Abhishek Singh is a document available to read on EtoBox.
What is Indian Biscuit Industry Overview about?
The Indian biscuit industry has experienced steady growth of 14-15% annually. It is the 3rd largest biscuit industry globally but per capita consumption in India is lower than other countries. Major players like Britannia and Parle control over 70% of the market. The industry faces challenges from rising costs but growing rural penetration, health awareness, and premium products are supporting continued growth. The market is segmented based on price points and varieties like plain, sandwich and cookies.
- Author
- Abhishek Singh
- Language
- EN