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What is Green Valley Beverages Overview Study about?

This document provides background information on the bottled water industry in India. It discusses how the industry emerged and grew rapidly in the 1990s with little regulation. This led to issues with quality control. New regulations in 2001 required all bottled water producers to obtain ISI certification, closing many smaller operations that did not meet standards. Major multinational brands like Kinley have entered the market and gained share, but Green Valley Beverages still maintains a leading position

Author

Daniel Gaines

Language

EN