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Types of Advertising Appeals Explained by Tirsa Gonzalez is a document available to read on EtoBox.
What is Types of Advertising Appeals Explained about?
The document discusses different types of advertising appeals. It provides a chart that lists 13 emotional advertising appeals such as personal appeal, social appeal, fear appeal, and humor appeal. The chart also lists 8 rational advertising appeals such as pain solution appeal, scarcity appeal, statistics appeal, and testimonial appeal. On average, a person is exposed to 23 ads per day across different media like YouTube, magazines, TV, and radio.
- Author
- Tirsa Gonzalez
- Language
- EN