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Marketing Strategies in Convergent Industries by Mauricio Huserman Otero is a document available to read on EtoBox.
What is Marketing Strategies in Convergent Industries about?
This document provides guidance on applying marketing communication strategies across convergent industries. It discusses identifying points of integration across traditional siloed sectors to meet client needs, preparing cross-sector tools and techniques for divergent media and customer-centric environments, and applying integrated marketing solutions to engage experts and respond to customers. The goal is to select multi-channel solutions that unify messaging across sectors to address legislation in a cos
- Author
- Mauricio Huserman Otero
- Language
- EN