Can I read Swatch: Evolution of a Fashion Watch Brand on EtoBox?

Swatch: Evolution of a Fashion Watch Brand by Kumar Mayank is a document available to read on EtoBox.

What is Swatch: Evolution of a Fashion Watch Brand about?

The document provides a history of the Swatch brand and company. It details how Swatch was created in the 1980s to help the struggling Swiss watch industry. It discusses the original concept, first collections, popularity and expansion into different product lines over the years. The document also gives an overview of the different Swatch families and their structure.

Author

Kumar Mayank

Language

EN