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Can I read From Idea to Profit : How to Market Innovative Products and Services on EtoBox?

From Idea to Profit : How to Market Innovative Products and Services by consultant editor, Adam Jolly is a nonfiction available to read on EtoBox.

What is From Idea to Profit : How to Market Innovative Products and Services about?

<p>the Literature Of Innovation Is Stocked With Calls To Become More Visionary, Creative And Inspiring. It Has Less To Say On The Hard Reality Of Turning Promise Into Reality, Theory Into Practice And Ideas Into Profit. Even Leading Marketing Organizations Prefer To Dwell On The Excitement And Thrill Of Invention, Rather Than On The Challenge Of Commercializing It.</p>

Who reads From Idea to Profit : How to Market Innovative Products and Services?

It is typically read by self-directed learners exploring a subject in depth.

Common subject areas: history, science, philosophy, social sciences.

Author
consultant editor, Adam Jolly
Publisher
Sterling, Va. : Kogan Page, 2005.
Published
2005
Language
EN
ISBN
9781280222597
Category
nonfiction
Subjects
Business, Management, Education

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