Can I read E-Marketing Impact on Nigerian SMEs on EtoBox?

E-Marketing Impact on Nigerian SMEs by David Eguasa is a document available to read on EtoBox.

What is E-Marketing Impact on Nigerian SMEs about?

This dissertation examines the impact of e-marketing on the performance of small and medium-sized enterprises (SMEs), specifically confectionery companies in Nigeria. The study identifies various digital marketing strategies that enhance business performance, including social media marketing, SEO, and content marketing, and concludes that e-marketing positively influences the growth and reach of these companies. Recommendations for SMEs include adopting a comprehensive digital marketing approach to optimize

Author

David Eguasa

Language

EN