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Webkdd 2002: Mining Web Data For Discovering Usage Patterns And Profiles : 4th International Workshop, Edmonton, Canada, July 23, 2002 : Revised Papers Mining Web Data For Discovering Usage Patterns And Profiles by Ed H. Chi, Adam Rosien, Jeffrey Heer (auth.), Osmar R. Zaïane, Jaideep Srivastava, Myra Spiliopoulou, Brij Masand (eds.) is a nonfiction available to read on EtoBox.

What is Webkdd 2002: Mining Web Data For Discovering Usage Patterns And Profiles : 4th International Workshop, Edmonton, Canada, July 23, 2002 : Revised Papers Mining Web Data For Discovering Usage Patterns And Profiles about?

1 Workshoptheme Data Mining As A Discipline Aims To Relate The Analysis Of Large Amounts Of User Data To Shed Light On Key Business Questions. Web Usage Mining In Particular, A Relatively Young Discipline, Investigates Methodologies And Techniques That - Dress The Unique Challenges Of Discovering Insights From Web Usage Data, Aiming Toevaluatewebusability,understandtheinterestsandexpectationsofusersand Assess The E?ectiveness Of Content Delivery. The Maturing And Expanding Web Presents A Key Driving Force In The Rapid Growth Of Electronic Commerce And A New Channel For Content Providers. Customized O?ers And Content, Made Possible By Discovered Knowledge About The Customer, Are Fundamental For The Establi- Ment Of Viable E-commerce Solutions And Sustained And E?ective Content Delivery In Noncommercial Domains. Rich Web Logs Provide Companies With Data About Their Online Visitors And Prospective Customers, Allowing Microsegmentation And Personalized Interactions. While Web Mining As A Domain Is Several Years Old, The Challenges That Characterize Data Analysis In This Area Continue To Be Formidable. Though P- Processing Data Routinely Takes Up A Major Part Of The E?ort In Data Mining

Who reads Webkdd 2002: Mining Web Data For Discovering Usage Patterns And Profiles : 4th International Workshop, Edmonton, Canada, July 23, 2002 : Revised Papers Mining Web Data For Discovering Usage Patterns And Profiles?

Author

Ed H. Chi, Adam Rosien, Jeffrey Heer (auth.), Osmar R. Zaïane, Jaideep Srivastava, Myra Spiliopoulou, Brij Masand (eds.)

Publisher

JAIDEEP SRIVASTAAVA,MYRA SPILIOPOULOU,BRIJ MASAND,SPRINGER-VERLAG BERLIN HEIDELBERG

Published

2003

Language

EN

ISBN

9783540396635

Category

nonfiction

Subjects

Business, Management, Reference