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About this Psychology article
Impact of Racial Attitudes on Consumers' Evaluations of Black Character Advertisements: Does Spokesperson Skin Color Make a Difference? by Watson, Stevie; DeJong, Penelope F.; Slack, Jennifer L. is a Psychology article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Psychology.
- Author
- Watson, Stevie; DeJong, Penelope F.; Slack, Jennifer L.
- Publisher
- Taylor and Francis Group; Informa UK (Taylor & Francis); Routledge; Informa UK Limited (ISSN 0882-4096)
- Published
- 2009
- Language
- EN
- Field
- Psychology (Social Sciences)
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