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About this Business, Management and Accounting article
B2B Special Issue Papers: Key account management in financial services: Poised between desire and fulfilment by Woodburn, Diana is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Woodburn, Diana
- Publisher
- Palgrave Publishers Ltd.; Springer Science and Business Media LLC (ISSN 1463-5178)
- Published
- 2004
- Field
- Business, Management and Accounting (Social Sciences)