About this document
V05 Shampoo Brand Redesign Guide by Katie Wood is a document available to read on EtoBox.
The document provides a redesign plan for the V05 Ocean Refresh shampoo brand. It outlines new fonts, colors, a logo, and package and advertisement designs. The logo redesign features an ocean wave and life vest to evoke moisturizing. The flat package design places the new centered logo in various locations. A magazine ad suggests bringing the moisturizing effect of the ocean home with the shampoo. The redesign aims to modernize the aging brand to attract younger consumers through updated visuals and social
- Author
- Katie Wood
- Language
- EN