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What is Understanding the Flower of Service Model about?

The document categorizes supplementary services that support core products and services into two categories: facilitating services and enhancing services. Facilitating services include information, order-taking, billing, and payment. Enhancing services aim to add value and include consultation, hospitality, safekeeping, and addressing exceptions. The document provides examples of elements within each category of supplementary service.

Author

Dipti Agarwal

Language

EN