About this document
OTT Platform Preferences in Bhopal by emaadyesyes is a document available to read on EtoBox.
The document discusses customer preferences towards over-the-top (OTT) platforms in Bhopal during the COVID-19 pandemic. It provides background on the growth of OTT platforms in India during the pandemic and lockdown. The study aims to analyze customer acceptance and preferences between Amazon Prime, Netflix, and Hotstar in Bhopal. It will use statistical tools like descriptive statistics on survey data collected through a questionnaire.
- Author
- emaadyesyes
- Language
- EN