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About this Social Sciences article
Book Reviews : HOSPITALITY AND TRAVEL MARKETING By Alastair M. Morrison (Delmar Publishers, Box 15-015, Albany, New York 12212,1989, 532 pages) MARKETING IN TRAVEL AND TOURISM By Victor T. C. Middleton (Heinemann Professional Publishing, Halley Court, Jordan Hill, Oxford OX2 8EJ, England, 1988, 308 pages) MARKETING LEADERSHIP IN HOSPITALITY: FOUNDATIONS AND PRACTICES By Robert C. Lewis and… by Frechtling, D. C. is a Social Sciences article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Social Sciences.
- Author
- Frechtling, D. C.
- Publisher
- SAGE Publications (ISSN 0047-2875)
- Published
- 1990
- Language
- EN
- Field
- Social Sciences