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The Responsive Global Organization (New Insights from Global Strategy and International Business) || by Andersen, Torben Juul is a scholarly article available to read on EtoBox.

What is The Responsive Global Organization (New Insights from Global Strategy and International Business) || about?

The responsive global organization can adapt business operations across multinational markets in response to unpredictable changes in the turbulent global marketplace. This book deals with different aspects of the effective multinational corporation (MNC) pointing to new ways in which the MNC can enhance responsiveness faced with increasing market turbulence. Drawing on contemporary research in strategy and international business, the book considers relevant aspects including subsidiary autonomy, individual and team engagement, local knowledge, knowledge-based innovation, dynamic integrative processes, cross-cultural management, crisis handling, and the impact of abrupt events. The diversity of multinational business provides many opportunities, but also distinct challenges that must be managed effectively. Here an interactive dynamic between headquarters and local business units is driving responsiveness and adaptive behaviors. Corporate headquarters must structure a multinational organization so adaptive initiatives exploit local market insights where opportunities evolve from autonomous responses around the world. This can entail crisis responses involving both local and corpora

Author

Andersen, Torben Juul

Publisher

Emerald Group Publishing Limited

Published

2017

Language

EN

ISBN

9781787148314