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Gaylord College Graduate Program Analysis by api-281916729 is a document available to read on EtoBox.

The Gaylord College of Journalism and Mass Communication graduate program is facing issues with enrollment declines, lack of connection with alumni, and lack of a clear identity. Enrollment dropped 21% from 2013 to 2014. Gaylord does not have a strong system for staying in contact with alumni and lacks an up-to-date online presence. Benchmarking shows that successful schools like Duke University more actively engage alumni through opportunities to speak, international travel programs, and dedicated alumni c

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