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What is Understanding Potential Market Dynamics about?

The potential market for a business is determined based on 3 main factors: 1. The market must be measurable in terms of clearly capturing customer numbers, shopping behaviors, and purchasing power to determine profitability of segments. 2. The market needs to be large enough to exploit and sustain operations based on sales potential. 3. The market must allow businesses to effectively reach customers through communication channels like TV, newspapers, websites and social media to implement marketing str

Author

thuongchinhha duonggiau

Language

EN