About this document
Consumer Preferences for Coca-Cola by Foo Shu Fong is a document available to read on EtoBox.
The document is a summer training project report submitted by a student to Rakshpal Bahadur Management Institute. The report focuses on conducting a study of consumer preferences regarding Coca Cola and its products in Bareilly, India. The report includes an introduction to Coca Cola as a company, outlining its founding and global operations. It also describes the objectives and methodology of the consumer preference study conducted during the author
- Author
- Foo Shu Fong
- Language
- EN