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Ardene by Paulo Sant'Ana Lahr is a document available to read on EtoBox.

What is Ardene about?

1) Ardene faces opportunities and challenges from external trends in the plus-size fashion market, activewear market, increase in online shopping, social media connectivity, and spending power of Generation Z. 2) Strengths include competitive prices and promotions, store presence across Canada, and engagement on social media. Weaknesses include limited plus-size options and design of activewear. 3) Plans include strengthening the plus-size brand online, bolstering activewear design, improving shipping opt

Author

Paulo Sant'Ana Lahr

Language

EN