Opening book details…
Can I read e-Marketing Strategies with Ardath Albee on EtoBox?
e-Marketing Strategies with Ardath Albee by raifmusa is a document available to read on EtoBox.
What is e-Marketing Strategies with Ardath Albee about?
The document summarizes an interview with Ardath Albee, CEO of Marketing Interactions, about how to build an effective e-marketing strategy that drives sales. Albee discusses appealing to buyer needs at different stages of the buying cycle, creating contagious content to build expertise and trust, integrating outbound marketing efforts with inbound demand generation, and maximizing ROI through social networks and listening to customers. She also provides her contact information for further discussion.
- Author
- raifmusa
- Language
- EN