Opening book details…
Can I read Logistics in International Marketing Strategies on EtoBox?
Logistics in International Marketing Strategies by Elian Enrrique Mosquera Perea is a document available to read on EtoBox.
What is Logistics in International Marketing Strategies about?
This document discusses logistics and international marketing for exporting a Colombian perfume brand called Jade. It analyzes the cosmetics sector and perfume market to choose the United States as the destination country. The United States was selected due to its large population and economy, trade agreements with Colombia, and lower import barriers and shipping costs compared to Germany. The document outlines objectives and strategies for marketing Jade perfume internationally.
- Author
- Elian Enrrique Mosquera Perea
- Language
- EN