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About this Business, Management and Accounting article
Special Issue – Toward a Better Understanding of the Role of Value in Markets and Marketing Volume 9 || by Vargo, Stephen L.; Lusch, Robert F. is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Vargo, Stephen L.; Lusch, Robert F.
- Publisher
- Emerald Group Publishing Limited
- Published
- 2012
- Field
- Business, Management and Accounting (Social Sciences)