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Fundamentals of Marketing by arnav.karale23 is a document available to read on EtoBox.
What is Fundamentals of Marketing about?
The document outlines the course structure for the F.Y.B.Com (Honours) program in Fundamentals of Marketing at Brihan Maharashtra College of Commerce. It includes course objectives, outcomes, a detailed syllabus covering topics such as marketing concepts, marketing mix, consumer behavior, and physical distribution, along with suggested teaching methodologies and reference materials. The course aims to provide students with a foundational understanding of marketing principles and their applications.
- Author
- arnav.karale23
- Language
- EN