About this document
Mattel by Muskan M is a document available to read on EtoBox.
Mattel experienced the largest toy recall in its history in 2007, with over 20 million toys recalled worldwide due to design and manufacturing issues. The recalls were caused by Chinese manufacturers using unauthorized paint containing lead and a design flaw with toys containing small magnets. The recalls negatively impacted many stakeholders, including consumers, employees, suppliers, and shareholders. An issues management framework using a six-step process could help Mattel better prevent future crises by
- Author
- Muskan M
- Language
- EN