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Psychology of Negotiation Principles by nurida.agustin is a document available to read on EtoBox.
What is Psychology of Negotiation Principles about?
The document discusses the psychology of negotiation, focusing on the principles and processes that influence the quality of agreements reached between parties with perceived divergent interests. It highlights the importance of understanding cognitive, motivational, and emotional factors in negotiation, as well as the interdependence and power dynamics involved. The chapter reviews recent research and proposes ten basic principles that guide effective negotiation strategies and outcomes.
- Author
- nurida.agustin
- Language
- EN