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What is Paytm: Overview and Business Model about?

Paytm is an Indian e-commerce payment system and digital wallet company founded in August 2010. It is headquartered in Noida, Uttar Pradesh and offers services in India and Canada. Paytm offers mobile and online payments, e-commerce, and financial services. It acquired the title sponsorship rights for Indian cricket in 2015 and the sponsorship rights for the Indian Premier League in order to boost its marketing. Paytm received a license from the Reserve Bank of India in 2015 to launch Paytm Payments Bank.

Author

Kusuma Bhatlapenumarthy

Language

EN