About this document
Overview of Customer Relationship Management by losogod774 is a document available to read on EtoBox.
This document provides an overview of customer relationship management (CRM) with a focus on key concepts and applications. It defines CRM as an approach to managing interactions with current and future customers using technology to organize sales, marketing, customer service and support. The document then discusses how CRM impacts customer satisfaction through customization, consistent service experiences, and effective relationship management. It also outlines different types of CRM applications for call
- Author
- losogod774
- Language
- EN