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Can I read Digital Marketing and Transformation of Marketing Mix in Croatia and Worldwide on EtoBox?
Digital Marketing and Transformation of Marketing Mix in Croatia and Worldwide by Bruna Gerardi, Valentina Pirić is a nonfiction available to read on EtoBox.
What is Digital Marketing and Transformation of Marketing Mix in Croatia and Worldwide about?
The goal of this book was to determine to what extent the digital marketing had an impact on traditional marketing, in other words to see how much has marketing contributed to the expansion of digitalization and its presence in all fields, from social life to business. However, in both cases, either in traditional or digital marketing, customer has stayed in focus. As the technology has been improving in recent years while becoming cheaper, it has enabled everyone to use, and have access to, all kinds of media, from interactive to entertainment ones.With all its comparative and technological advantages, the digital marketing has extended its possibility to fulfil the customer’s needs and wants in the real-time frame. Thus, in today’s digital environment it will not be enough only to fulfil customer’s needs and wants, but to be capable to adapt to them because they became unpredictable which causes the need for supply and demands to be adapted in a dynamic manner.
Who reads Digital Marketing and Transformation of Marketing Mix in Croatia and Worldwide?
It is typically read by self-directed learners exploring a subject in depth.
Common subject areas: history, science, philosophy, social sciences.
- Author
- Bruna Gerardi, Valentina Pirić
- Language
- EN
- Category
- nonfiction
- Subjects
- Business, Sales & Marketing