Can I read The Storytelling Edge : How to Transform Your Business, Stop Screaming Into the Void, and Make People Love You on EtoBox?

The Storytelling Edge : How to Transform Your Business, Stop Screaming Into the Void, and Make People Love You by Shane Snow; Joe Lazauskas; Contently, Inc. is a business book available to read on EtoBox.

What is The Storytelling Edge : How to Transform Your Business, Stop Screaming Into the Void, and Make People Love You about?

'A terrific and timely book that makes a compelling case for fundamentally rethinking how your business communicates. Recommended!'—Jay Baer, founder of Convince & Convert and author of Hug Your Haters'Once upon a time, storytelling was confused with talking at people. Not anymore. Shane and Joe are your narrators in a journey that will transform how you talk to other human beings to be more believable, relevant, compelling and unforgettable.'—Brian Solis, experience architect, digital anthropologist, best-selling author'Shane Snow and Joe Lazauskas spend the overwhelming majority of their time thinking, writing, and theorizing about brand storytelling - so you don't have to. They're smart and they know this topic inside out (and sideways). Read their book. While I can't guarantee you'll rise to Shane and Joe's ridiculously obsessive level, you will be infinitely better prepared to tell your own brand's story. Promise!'—Rebecca Lieb, Analyst, Author & Advisor'The Contently team understands the power of story, and how to craft and spread a great narrative, like no other. In an era where brand, design, and mission are a competitive advantage for every business, Contently underscores

Who reads The Storytelling Edge : How to Transform Your Business, Stop Screaming Into the Void, and Make People Love You?

Author

Shane Snow; Joe Lazauskas; Contently, Inc.

Publisher

John Wiley & Sons (US)

Published

2018

Language

EN

ISBN

9781119483403

Category

business

Subjects

Business, Marketing, Management

Rating

4 / 5 (101 ratings)

Updated

2026-03-14