About this document
Environmental Scanning in Business by Tanish Gupta is a document available to read on EtoBox.
The document is an assignment submitted by a student named Tanish Gupta for their 5th semester Business Environment and Ethics course. It includes an index listing two questions, then provides answers to the first question about defining environmental scanning, its characteristics, and techniques. It discusses SWOT analysis, PEST analysis, ETOP analysis and QUEST analysis as techniques. It then analyzes the SWOT of GAIL India, identifying strengths like its strong brand and business model, and weaknesses li
- Author
- Tanish Gupta
- Language
- EN