About this document
Sustainable Marketing Published by Rahul Sharma is a document available to read on EtoBox.
Sustainable marketing integrates environmental, social, and economic considerations to create value for consumers and society. It evolves from traditional marketing by promoting sustainable consumption behaviors and innovations, while also addressing ethical data management practices. The future of sustainable marketing is linked to the increasing importance of big data and transparency in customer data governance.
- Author
- Rahul Sharma
- Language
- EN